OMX Sales

Case Study on

Coaching & Webinars – Converting Webinar Views to Paid Clients

Client: A business coach running high-converting webinars and workshops

Coaching & Webinars – Converting Webinar Views to Paid Clients

Challenges

Webinar attendees represented significant potential revenue, but were lost due to:

70% of webinar attendees never got follow-up offers

Manual email outreach was time-consuming and inconsistent

Low course enrollment despite good webinar attendance

The OMX Sales Solution

Automated Post-Webinar Sequences: Drip campaigns via WhatsApp & email to nurture attendees

CRM with Engagement Scoring: Helped prioritize leads who clicked, viewed, or replied

Sales Funnel Builder: Built landing pages and checkout flows with upsells and follow-ups

Results & Impact

Webinar-to-sale conversion rate increased by 60% with targeted follow-up sequences

Manual follow-ups dropped by 80% replaced by automation

Funnel abandonment decreased significantly thanks to engagement-based nurturing