Client: A luxury interior design studio with high-ticket clientele
Challenges
Many leads requested design quotes but didn't convert
Follow-ups were delayed, and conversations got lost in WhatsApp or email
Designers wasted time chasing unqualified prospects
The OMX Sales Solution
Automated Nurturing Sequences: Follow-up messages with mood boards, portfolios, and proposals
Proposal Tracker: Tracked client interaction with proposals (opens, clicks, approvals)
CRM with Interaction History: Sales team could see all communications and client preferences
Results & Impact
Lead-to-client conversion rate improved by 45% through consistent follow-up
Proposal approval turnaround time reduced by 35% with tracking and reminders
Sales cycle shortened by over 50% helping book more projects